Soteria
We are a boutique business transformation consultancy that orchestrates strategy, culture and technology to unlock a new cycle of growth for organizations.
In a world where 88% of business transformations fall short of their original ambitions, something is broken. And most companies don't even realize why: technology without strategy produces data without direction; strategy without technology doesn't scale; and without culture, neither one can last.
That's how most companies operate.
Every real transformation has an inflection point: the moment when strategy, culture and technology start operating as a single system. And the longer a company keeps these three pillars apart, the wider the gap between it and those who have already crossed that point.
This is the transition we orchestrate: the bridge between where your company is and where it can go.
In a world where 88% of business transformations
fall short of their original ambitions,
something is broken. And most companies don't even
realize why: technology without strategy produces
data without direction; strategy without technology doesn't
scale; and without culture, neither one can last.
That's how most companies operate.
Every real transformation has an inflection point:
the moment when strategy, culture and technology
start operating as a single system. And the longer
a company keeps these three pillars
apart, the wider the gap between it and those who have already
crossed that point.
This is the transition we orchestrate: the bridge between
where your company is and where it can go.
Clients
Gazin
Gazin was facing a critical problem: abandoned carts were costing millions in lost revenue. As one of Brazil's largest retail chains, the company needed a solution that could keep pace with e-commerce. In 20 days, Soteria orchestrated an automated WhatsApp journey integrated with Salesforce Marketing Cloud that drove 23.7% growth in Black Friday 2024 sales — 2.2x the Brazilian e-commerce average.
view caseBy the numbers
billion reais in combined revenue across our clients
states where our clients operate
sectors served, including finance, retail, insurance and technology
average satisfactionrate amongour clients
billion reais in combined revenue across our clients
states where our clients operate
sectors served, including finance, retail, insurance and technology
average satisfactionrate amongour clients

Drivers
Our drivers translate our values and actions, expressing how we do what we do.
Human-First
For us, people are the starting point and the destination of everything we do. That's why we understand their needs and develop solutions that impact both their lives and their businesses.

Solutions
Transformation isn't the sum of strategy,culture and technology. It lies in the connection between them.We orchestrate this integration with a unifiedmethodology and single accountability, followingexecution closely and ensuring thattransformation happens.
Testimonials
For me, what Soteria brings is clarity — a strategic compass powered by reliable data and sustained by culture, all in an integrated way.
For me, what Soteria brings is clarity — a strategic compass
powered by reliable data and sustained by culture, all
in an integrated way.